Research User Interface
Experience Design
Research User Interface
Experience Design
Research User Interface
Experience Design
Research User Interface
Experience Design
Research User Interface
Experience Design

I am a seasoned UX designer with a passion for transforming complex challenges into seamless, intuitive solutions. With over a decade of experience spanning diverse industries—enterprise, e-commerce, marketing, and finance — I specialise in embedding user-centred design principles at the heart of organisations. From conducting in-depth user research to developing scalable design systems, my work combines creativity and strategy to deliver measurable business outcomes. I thrive in collaborative environments, leveraging methodologies like Lean UX and Design Thinking to align stakeholder visions, enhance user engagement, and optimise performance.
Whether leading UX initiatives for global enterprises or consulting on high-impact projects, I bring a versatile skill set and a results-driven mindset to every endeavour. My expertise in interaction design, usability testing, and product strategy is complemented by a commitment to mentoring teams and fostering a culture of design excellence. By bridging user needs and business goals, I strive to deliver digital experiences that not only meet but exceed expectations.
As a Senior UX Designer, I bring a diverse skill set that spans every stage of the design process, ensuring seamless, user-centered solutions across industries. My four core capabilities are: